Côte d'Ivoire is entering an important phase in the digital economy, Ivorian content creators are now eligible for monetization on X, the platform founded by Elon Musk. Concretely, this functionality allows users to generate income through the sharing of advertising revenue directly on the platform. This opening comes in a favorable context. Since the beginning of 2026, the Ivorian government has increased initiatives to structure the digital creative economy. The Minister of Culture and Francophonie, Françoise Remarck, initiated discussions on February 2, 2026 with the High Authority for Audiovisual Communication (HACA) to define a regulatory framework allowing local creators to earn income from their online productions.
To benefit from monetization on X, Ivorian users must meet the set criteria by the platform: be an This eligibility positions Côte d'Ivoire among the pioneering African nations in terms of monetization of content on major social platforms. It opens a new source of income for Ivorian journalists, influencers and communicators who drive the digital space on a daily basis.
Côte d'Ivoire thus confirms its ambition to make digital a concrete economic lever, transforming local creativity into a real financial opportunity for its talents.